How Much Can You Really Make on an Airbnb in San Diego? Market Data Inside.
Thinking about listing your San Diego property on Airbnb or VRBO?
You’re not alone. San Diego is one of the most profitable vacation rental markets in the U.S., thanks to year-round demand, stunning beaches, and a steady stream of tourists, business travelers, and snowbirds. But what can you actually expect to earn?
Let’s break it down by property type, neighborhood, and management style.
📊 Average Airbnb Income in San Diego (2025)
According to AirDNA and proprietary SuperStay data, here’s what you can expect in San Diego:
These numbers reflect well-managed, fully furnished, and optimized vacation rentals — the kind guests return to and review highly.
🧮 What Impacts Your STR Revenue in San Diego?
Several key factors drive revenue (and risk) in San Diego:
Location: Walkability to beaches, downtown, or hotspots like Gaslamp or Balboa Park dramatically affects ADR and occupancy.
Seasonality: While San Diego sees strong year-round demand, summer months (June–August) typically account for 35–40% of total annual income.
Permit Status: Operating legally with a Transient Occupancy Registration Certificate (TOT) is a must — and limited licenses in coastal zones can increase property value.
Professional Management: Homes managed by full-service operators (like SuperStay) often outperform DIY listings by 20–35% due to pricing tools, 24/7 guest response, direct bookings and OTA optimization.
💸 Net Income: What Do You Actually Keep?
Let’s take a 3-bed Ocean Beach home grossing $112,000 annually.
🏁 Final Thoughts: Should You Airbnb Your San Diego Property?
If you own a second home, investment property, or vacation home in San Diego, you could be sitting on a six-figure income stream, especially with the right systems and support.
SuperStay Rentals helps San Diego homeowners maximize revenue, reduce stress, and stay 100% compliant with city rules.
Whether you’re just exploring the idea or already hosting, we’re happy to share a personalized revenue forecast for your address.
📞 Curious What Your Home Could Make?
Get a Free Revenue Estimate — no pressure, just numbers.